Jerome McGann first became notorious for publication of The Romantic Ideology in 1983, which famously questions the ideological investments of literary criticism. McGann has long been a talented interpreter of the ideologies informing textual dissemination based on the material conditions of reproduction. He shows definitively, in his new book Radiant Textuality, how the historical conditions of production and consumption have affected reception history. McGann has been well placed to make sense of "the famous proverb that . . . define[s] the coming of the digital age . . . : The Medium is the Message."
McGann, Jerome J.
University of Virginia